{"product_id":"serum-p15","title":"SERUM P15","description":"\u003cp class=\"p1\"\u003e \u003cb\u003eDescription\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e Format: 100 ml\u003c\/p\u003e\n\n \u003cp class=\"p1\"\u003eProfessional serum with intense regenerating action, ideal for damaged, sensitized scalps, or scalp conditions such as psoriasis and dermatitis. The formula is enriched with liposomes, rice proteins, and trace elements that stimulate the hair bulb, prolong the anagen phase (active hair growth), and promote cell regeneration. Recommended for stimulating follicular metabolism during slower cycles, improving hair quality, and combating thinning.\u003c\/p\u003e\n\n\u003cp class=\"p1\"\u003e \u003cb\u003eBenefits\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli class=\"p1\"\u003e Regenerates and rebalances the skin\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Promotes the growth of stronger, healthier hair\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Relieves redness, itching and irritation\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Soothing, antioxidant and protective action\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Ideal as support in intensive or cyclical treatments\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp class=\"p1\"\u003e \u003cb\u003eActive ingredients\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli class=\"p1\"\u003e\n\n \u003cb\u003eCeramides, phytosphingosines and cholesterol\u003c\/b\u003e – restore the hydrolipidic barrier and nourish the root\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e\n\n \u003cb\u003eTrace elements Zn, Mg, Cu, methionine\u003c\/b\u003e – stimulate keratinocytes and hair shaft growth\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e \n\u003cb\u003eLiposomes\u003c\/b\u003e – increase collagen synthesis, repair cell membranes\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e\n\n \u003cb\u003eBirch sap\u003c\/b\u003e – purifying and sebum-normalizing\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e\n\n \u003cb\u003eRice proteins\u003c\/b\u003e – emollient and strengthening, stimulate microcirculation\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp class=\"p1\"\u003e \u003cb\u003eHow to use\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli class=\"p1\"\u003e Shake the bottle well before use.\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Apply 4–6 ml (2–3 pipettes) directly to dry skin (or after deep cleansing treatments).\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Massage gently and leave on for 10–15 minutes.\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Rinse and wash with Eliokap Shampoo.\u003c\/li\u003e\n\n\u003cli class=\"p1\"\u003e Frequency: 1–2 times a week. Recommended cycle: 1–3 months. Maintenance: 1 time per month.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"myhairstore.it","offers":[{"title":"Default Title","offer_id":56142149222784,"sku":"","price":65.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0924\/7562\/1760\/files\/017_1_SerumP15_jpeg_c904035b-e42a-4f5d-9aec-8536637b2987.jpg?v=1753041248","url":"https:\/\/myhairstore.it\/en\/products\/serum-p15","provider":"myhairstore.it","version":"1.0","type":"link"}